Given its importance for consumer satisfaction and thus brand success, apparel fit is a major challenge for retailers and brands across the industry. Consequently there have been major developments in sizing research and how it can be used in apparel design. This book reviews how these developments are affecting clothing design for different groups of consumers.
Colour and appearance perceptions are very complex psychological phenomena. Written by one of the foremost authorities in the field, this major work addresses the key topics required to understand the issues and manage colour effectively. The book discusses the means of colour communication and the various attributes of colour, examines colour order systems and the methods of colour comparison …
Sustainable Fibres and Textiles provides a whole-lifecycle approach to the subject of sustainable textiles, from fiber production, through manufacturing and low-energy care and recycling. The scientific, industrial, regulatory and social aspects of this lifecycle are explored by an expert author team who bring global perspectives to this important subject.